No matter what your category of business, we’ll develop a customized marketing plan for your brand. We help you define your goals and objectives, zero in on your target audience and give you high-profile visibility in the products your customers are using and experiencing.


Automotive

Each week, CT1 Media reaches 86% of all DMA adults with plans to purchase or lease a new car in the coming year. We deliver both shoppers with more moderate planned price points reaching 87% planning to pay up to $30,000 as well as the luxury...

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Consumer/Retail

Our DMA is an excellent target for retail business. In 2013, $4.7 billion was spent on retail apparel alone which was 14% higher than the national average (per household average). Each week, CT1 Media’s product portfolio reaches 1.3 million...

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Dining/Food

1.9 million (93%) DMA adults dined out in the past month. Half (50%) dined at a sit-down restaurant three or more times, while 15% visited an upscale restaurant. CT1 Media’s products reach 80% of both groups each week. We can generate new or...

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Education

CT1 Media products put you in touch with the vast majority of the DMA’s educational prospects. Each week, CT1’s portfolio reaches 308,000 DMA households with teens aged 12-17 who will be making college decisions in the coming years. Each...

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Entertainment

Let CT1 Media put you in touch with the substantial opportunity presented by the DMA’s entertainment-minded prospects. Each week, CT1’s portfolio reaches 77% of the 1.8 million adults who had visited a local entertainment venue in the past...

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Financial

CT1 properties deliver the best targets for financial services products. On a weekly basis, we reach 78% of $100k+ households and 76% of households that are currently using financial professionals. 77% of Wall Street Journal readers in the DMA...

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Grocery

CT1 properties are the right choice for serving up the DMA’s grocery market. In 2013, the DMA spent $6.2 billion on food at home which is $6,017 per household and 4% higher than the average US household. Close to 1 million (921,000) of the...

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Health

Hartford & New Haven DMA adults are very engaged in the health category. 92% are covered by group or individual health insurance plans for a total of 1.9 million people. In the past year, 93% of all DMA adults have purchased medication....

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Home Decor/Electronics

819,000 DMA adults plan to purchase furniture, major appliances or home-based consumer electronics in the next year. CT1 Media’s portfolio reaches 76% of those prospects each week as well as 62% of those who spent $3,000 or more on furniture...

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Political

Our portfolio connects you with a large majority of likely voters. Each week, we reach 78% of all DMA registered voters, 1.34 million, and 87% of our combined audiences are registered to vote. Almost half (43%) of the DMA always votes in...

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Real Estate

Our DMA is a great target for real estate. Among the nation’s largest* DMAs, we rank #1 in ownership of any real estate and 3rd in ownership of both investment real estate and vacation/weekend home real estate. Almost seven out of ten (67%)...

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Recruitment

Each week, we reach 69% of job seekers who have attended a job fair in the past year, 75% of those who have used the Internet for a job search in the past month and 73% of those who plan to search for a job in the coming year. Put CT1’s...

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Sports

Connecticut has a vibrant base of sports fans. Close to 1 million (867,000) DMA adults describe themselves as “very interested” in college or professional sports and CT1 Media reaches 83% each week*. Whether it’s watching our broadcast...

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Travel

Connecticut is a great target for travel businesses, with total travel spending of $2.6 billion and average annual household expenditures of $2,557 which is 24% higher than the national average. More than 3/4ths of a million (828,000) DMA adults...

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