The Hartford & New Haven market is rich in history and populated with 2,666,123 active, affluent and well educated consumers.
It is the home of the UCONN Huskies, Yale University, Aetna, Travelers, United Technologies, Pratt & Whitney, ESPN, Electric Boat, Foxwoods and Mohegan Sun. Its economy revolves around education, insurance, defense and aerospace manufacturing, medicine and entertainment.
Located midway between New York and Boston, the market is a mecca for advertisers. It is the number four ranked DMA for daily newspaper readership. Nearly 3/4ths (72%) own an HDTV, 86% own a computer and 30% own smart phones. 50% of adults are 18-49. Exactly half of households earn $75,000 or more and per capita income is 21% higher than the national average.
Connecticut consumers know what they want and are willing to spend to get it.
CT1 Media delivers this diverse market like no other company. The Hartford Courant is the dominant newspaper in the state. FOX CT reaches 87% of all DMA homes each month. Courant.com is the markets most trafficked local website. WCCT-TV delivers young consumers. The Advocate newspapers deliver niche readership and ValuMail can reach all market homes. CT1 Media touches consumers every day than unlike any other local media company.
Regardless of whom you want to reach in Connecticut, CT1 Media can help you tell your story to the people who matter most to you.Learn More
No matter what your category of business, CT1 Media will develop a customized marketing plan for your brand.Learn More
Regardless of your geographic targets, CT1 Media has a product to help you reach your customers.Learn More