Our DMA is an excellent target for retail business. In 2012, $4.6 billion was spent on retail apparel alone which was 12% higher than the national average. Each week, CT1 Media’s product portfolio reaches 1.38 million past-year purchasers of clothing, jewelry, sports equipment, cosmetics and other retail items. We also reach 80% of the 1.0 million DMA adults who purchased anything on the Internet in the past year. Turn to our print, broadcast and digital properties to tap into this vibrant retail marketplace.
Sources: 2011 Scarborough Release 2; Nielsen Claritas 2011.
Matching Brands
Advocate/Weekly
Since the mid-1970s, our readers have shared one characteristic: they are active. They read us to find events, restaurants to try, bands to listen to. Our editorial staff works hard to cultivate this audience and our products – the Advocate/Weekly papers, website, apps, magazines and email programs – deliver.
BLOGS
CT1 Media bloggers are at the forefront of their respective fields in Connecticut. Whether you’re looking for new information about local politics, music, sports, dining and more, CT1 Media’s bloggers have the scoop.
courant.com
Averaging more than 21.5 million page views per month, courant.com is the most visited online news source in Connecticut. With its state and local news, sports and entertainment, photo galleries or reporters’ blogs, courant.com is an indispensable resource for state residents.
CT1 Media Social Media
Social Media may go down as one of the most important advertising tools in the history of corporate America. CT1 Media is a market leader and innovator in the realm of social media. From Facebook to Twitter, Digg to Reddit, StumbleUpon to Tumblr, CT1 Media properties have an expansive presence on the web thanks to
CT360
CT360 is a full service Internet marketing suite providing business of all sizes with an array in internet marketing services and strategies designed to increase web presence, expand customer base and drive revenue.
CTnow.com
CTNow.com is the web home for Connecticut news and entertainment and earns its reputation as “Connecticut’s Homepage.” CTNow.com averages nearly 3 million page views per month and specializes in breaking news and entertainment in Connecticut. Need to know news as it happens? Looking for a great place for dinner?
CTShopsHere.com
CTShopsHere does the digging so our audience can quickly get the most for their money! CTShopsHere also provides sales flyers, money-saving tips, and advice that allows our fans and clients to interact – to buy, sell and save. Every day.
Daytrips and Destinations
In May the Daytrips & Destinations Expo brings FOX CT’s Daytrippers series and the Hartford Courant’s travel section to life with close to 90 exhibitors for Connecticut families to browse as they make their summer fun and travel plans. The multimedia promotion includes broadcast, print and digital components, and attracts over 3000 well qualified attendees
Digital Influencer
CT1 Media will host this seminar series in March at the Connecticut Science Center for small to medium-sized businesses looking to incorporate digital and social media into their marketing mix. Industry experts will educate businesses on digital marketing, demonstrate how to utilize the latest in technological advances, and help guide them in choosing
FOX CT
FOX Network programming delivers the key 25-54 year-old viewer to advertisers with hits such as American Idol, Glee, The X Factor, The Following, Family Guy and The Simpsons. The FOX brand has become synonymous with quality sports programming. Its coverage of the National Football League, Major League Baseball, NASCAR and NCAA Football consistently receives high more »
FOXCT.com
The newest website in the CT1 Media digital portfolio is FOXCT.com, the online home for FOX CT. With streamlined navigation and a heavy focus on local news, weather, and video content, the site brings FOX CT news to our audience when and where they want it.
Hartford Courant ROP & Preprints
The Hartford Courant is the largest daily newspaper in Connecticut, and is a morning newspaper for most of the state north of New Haven and east of Waterbury. Preprinted newspaper insert advertising is a rapidly growing, highly successful means of marketing products and services. Inserts can be distributed to local markets and target narrowly, to
Hartford Courant Specialty Products
From Poly Bags with Sample Pouches to customized Kraft Wraps and Belly Bands, Hartford Courant Specialty Products creatively deliver advertiser messages to our consumers
Hartford Magazine
The leading lifestyle magazine for Greater Hartford, Hartford Magazine brings you exclusive insight into the best the region has to offer, including shopping, travel, dining, entertainment, home décor, the arts — all the people, places and things that make Hartford unique.
Hartford Magazine Best Of Party
When it comes to what’s the best, everyone has an opinion. But for this issue, the opinion that matters is yours. In 2012, readers sent in ballots and logged on to www.hartfordmag.com to cast over 126,000 votes in more than 150 categories, from favorite Chinese food to
Local Original Programming
Holiday Wishes, Chip’s Unnamed Local Band Show, Live & Local. These local shows are produced by CT1 Media, airing on FOX CT and have many sponsorship opportunities.
MOBILE TEXT ALERTS
With alert campaigns for breaking news, weather, traffic, UConn sports and other hot topics, we keep our users in the know when they’re on the go.
My Towns
This local print and online section combines reader-generated articles and photos with local news, events and information.
New Haven Living
The leading lifestyle magazine for Greater New Haven, New Haven Living brings you exclusive insight into the best the region has to offer, including shopping, travel, dining, entertainment, home décor, the arts — all the people, places and things that make New Haven unique.
SaveNowCT.com
SaveNowCT.com is a cross-media marketing and promotion platform that offers consumers fantastic, limited-time, limited-quantity deals on restaurants, spas, tours, sporting events, and other services and establishments offered in and around our city. Unlike other sites out there, we leverage our existing relationship with hundreds of local merchants throughout the state which gives us access to
Savvy Shopper
Savvy Shopper Korky Vann knows where the best values are. If there’s a warehouse clearance, a going out of business sale or a new outlet opening she tells you about it. No other columnist in the market helps consumers save like she does.
Summer FunFest
Summer FunFest is an expo event at the Connecticut Expo Center in Hartford kicking off summer the weekend before Memorial Day with fun for the whole family. Food, fun, entertainment, exhibits, demonstrations, and more! The Hartford Courant’s popular Summer Activity Guide will be brought to life with this weekend expo with exhibits ranging from day
Transitions: A Living & Planning Expo
The Transitions Expo in September hosted by the Hartford Courant provides attendees the opportunity to gather information, talk to professionals, attend seminars and start planning for their future. A highly targeted and engaged audience attends seminars and talks to exhibitors
Tribune Direct
Tribune Direct – CT1 Media is a full-service direct marketing provider with a highly accurate local touch. Our direct marketing services include one-to-one cross-channel solutions with the exact messages to the exact customers, delivered through Direct Mail and electronic email. Tribune Direct combines the national reach of five direct mail facilities located throughout the United
ValuMail
Founded in 1988, Courant ValuMail is delivered via the US Postal Service to more than 1.3 million households within Connecticut and Massachusetts. ValuMail offers 100% coverage, the flexibility to target by zip zones, and shared cost of distribution with numerous quality advertisers. Specialty advertising products that are delivered in a “wrap” by US Postal Service
WCCT
WCCT is Connecticut’s home for the CW network. The CW brand is tailored to the 18 to 34 demographic. Hit CW shows such as The Vampire Diaries, Hart of Dixie, and America’s Next Top Model deliver the viewers other stations have a hard time reaching.